My name is Charlie Pratt, and I'm a brand consultant in Charlotte, NC. I help individuals and businesses improve their brand position.

In today's market, businesses battle on many fronts. It takes a focused approach to branding to find success. There is no such thing as a small detail in a market where everyone is watching and talking at the same time. But, no matter what the climate, the best companies are still the ones that make a point to serve the customer better than the next guy. My job is to inspire that sort of leadership.

I execute through project management, branding & identity design, website development, and writing & editing services. I also serve as a consultant, able to prepare overall brand planning services, traditional & social campaign planning, and can analyze your existing marketing schema to find improvements.

Corey Thompson - ROLE: Media Director, Site Design & Development
Corey Thompson (@coreythompson) is a candidate for the Mecklenburg County Commission At-Large. Corey has a very deep network of local connections and is routinely involved in both a leadership and teaching capacity. I wanted to create a single hub for him to focus his campaign and community efforts.

Catherine Smith, Voiceover Talent - ROLE: Lead Designer
Catherine Smith (@everywomanvo) is one of the nation's leading voice talents, lending her services to many. Through consultation, design, social media integration, and branding redesign, Catherine's success is given a better stage from which to sing.

Clearstream - ROLE: Branding + Identity, Packaging
Clearstream is a new product designed to protect surfaces. Introducing a new brand into the marketplace is never easy, but with a strong brand and a clear message, it can be done.